Respectful use of social media to promote good efforts?

Respectful use of social media to promote good efforts?


Okay, I look at social media/networking sites, particularly FaceBook and
LinkedIn. It's routine for people to contact all their "friends" and
connections to support the causes they believe in.

That seems pretty good, respectful and ethical to me, maybe done
infrequently, with a light hand.

Still, seems like a good idea to hear from people about this.

In my case, I'd be communicating with my networks, almost 100% of which
initiated the contact with me. I'd let people know what I was planning.

The kind of efforts I'd promote would include:

I need to hear from you about this, and please, disregard any trolling
either directly in response, or on sites desperate for traffic.

Please contact me via Twitter, which I'm on a lot for customer service as




Kevin Curry

This is something I think about often as I get involved with different charities and orgs. "Involved" is the key word. I don't pass on; I only contact my network when it's something in which I am directly involved. Particularly for fund raisers, I try to send out only one request, annually for example, and I make that clear in the first contact. I also make it clear that I will gladly not send again to anyone who asks, no offense *ever* taken. Then I use less direct, "subliminal," methods of messaging like updating my Facebook and LinkedIn statuses, my chat status, sometimes also Twitter.
For example, I've been setting my Facebook status to:
Trying to get a last-minute surge for Operation Smile Final Mile:
I also put stuff on Tumblr, which is then fed FriendFeed which is then fed to… I do try to monitor for too much cross-posting, i.e., same subset of people in multiple networks. Occasionally I ping people in my networks and ask if I'm overdoing it.
Bottom line: Yes, use the tools to do the good work. Folks will put up with a little traffic as long as you aren't over doing it.


hi craig,
i think it's great to harness social media to promote charitable causes and encourage friends to get involved. there is a key phrase you used, and i agree with Kevin Curry that it can't be emphasized enough: "with a light hand".
When the volume of requests is too high, it becomes white noise that people block out and the message gets lost in the din of facebook updates and tweets.
one recommendation is to carefully word your idea: identify what people can do, why it's important, and next steps. i try to finish with "i hope you'll _____ with me so we can ___ together!" ("the ask")
it's nice to work -with- someone instead of in a vacuum. anyhow: i do encourage you to use your online connections for good!


When I hear the wordk "Kiva" I think of an underground room used by Native Americans in the Southwest
So I was surprised to find that none of the organizations the KIVA organization helped were in the U.S., at least they all seemed to be foreign countries.
I really don't get it that here in the U.S. folks cannot seem to see the folks that need help in our own backyard (not that any of the folks being helped aren't in need), but I think particularly of folks on Pine Ridge Indian rez in South Dakota with I think an unemployment rate of over 60%, substandard housing, and people in freezing conditions who cannot afford to warm their homes.
So the KIVA name kinda leaves a bitter taste. Sorta like something else taken from Native Americans to benefit others (now perhaps the KIVA name came from some other language, just don't know) but while it is probably a great program, it might be hard to see past the great need for help here in the US that is being ignored by those who could help.
I know this does not address the question you were asking but it is what struck me hard when I glanced at the site.
I am NOT Native American but am aware of some of whats going on here and there in Indian County.
Some other issues may be found on the CENSORED NEWS website

Fateh Kamal

Number of people have agreed with you with regards to "done infrequently, with a light hand." It is obvious that we all would appreciate it if we were not bombarded with the same message or requests many times a day. However, I believe we should also tolerate the frequency based on the importance of the message. I attempt to put myself in the shoe of the requester and try to figure out how dedicated they are. Sometimes people just pass a message to all of their contacts simply to satisfy a request made by another person. I think you get the picture. I tend to send out requests or informational messages to all my contacts, when I am involved with the cause.

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