Big News: $2M+ Raised for Nonprofits in CrowdRise Holiday Challenge

Folks, I just got an update from Ed Norton, one of the co-founders of CrowdRise, about the #GivingTower Holiday Challenge I’m sponsoring with MacAndrews & Forbes, Fred & Joanne Wilson, and Isaac S. Gindi. This year I’m giving $50k to support nonprofits.

A total of $250k is being given away in prize money, but an impressive $2 million+ has already been raised by the nonprofits participating. Last year, at this point in the Challenge, the total raised was: $609,835. That’s $1,561,954 more raised right now than was raised at this same time last year. This is the real deal.Capture

Each time a donation’s made, a brick is added to the #GivingTower. What does this mean?

  • There are 16,757 bricks in the Tower.
  • It’s over 2,514 ft tall.
  • It’s taller than 2 Bank of America Towers stacked on top of each other.
  • In 208 more feet, the Giving Tower will be taller than the Burj Khalifa, Dubai.

It’s inspiring to see the organizations putting in lots of effort and  taking the lead. They’re orgs that aren’t household names, but instead charities like the Cure JM Foundation – which works on an extremely rare disease affecting children, and small but mighty animal reserves.

The Bonus Challenge winners so far are…

Bonus Challenge #1: Cure JM Foundation

Bonus Challenge #2: Wildlife SOS

And there was a Surprise Bonus Challenge: Blue Ocean Society for Marine Conservation

Bonus Challenge # 3 is happening now. Every org that gets 10 donations will be entered to win $10k. You’ve got til December 16th to get the donations. And there’s still time to sign your org up to participate in the Challenge.

Sign up here (by Friday December 19th) to join the Holiday Challenge…! More to come.

Tis the Season to Give Back

crowdrise

Folks, I believe that it’s really important to give back to our communities. One way to do that is to participate in CrowdRise’s #GivingTuesday Holiday Challenge for nonprofits. I’m giving $50K to go toward the winner of the Challenge, and together, with the other donors, there will be $250K in prize money.

CrowdRise has been working hard to make this Challenge and #GivingTuesday bigger then past years. One way they’re doing that is by creating a Giving Tower. It’s going to be a hologram tower. Each time someone donates, a brick is added to the tower. You can actually download an app and point it at a dollar bill to see how the tower’s growing. Here’s a little more about it:

The Giving Tower Holiday Challenge is a great way for organizations to rally their supporters, raise money for their cause, drive engagement, get lots of exposure and, most importantly, raise money for their cause (note intentional repetition). The Challenge is friendly fundraising competition launched by craigconnects, Fred and Joanne Wilson, and MacAndrews & Forbes. It’s designed to help you raise awareness and lots of money for your year end fundraising.

Here’s more about the Challenge this year:

  • The Challenge starts on November 25th and there are going to be huge grand prizes, plus lots of Bonus Challenges. The campaign is always amazing and last year, charities rallied to raise over $2.3m for their causes.
  • There will be $250,000 in prizes this year. The organization that raises the most will receive a $100,000 donation to their cause. Second place will win $50,000, third $25,000, fourth $10,000 and fifth place will receive a $5,000 donation to their cause.
  • There will also be multiple opportunities along the way to get extra cash donations in the form of Bonus Challenges. Folks, we’re talking an extra $60,000 in Bonus Challenges.
  • The good folks over at CrowdRise are hosting a webinar on November 20th at 3pm ET to walk you through everything about the Challenge, please Click Here to register.
  • So far, there’s more than 500 charities signed up, and plenty of time for you to sign up, too.
  • The Toolkit will tell you everything else you need to know that I may have forgotten.
  • Use the hashtag #GivingTower to continue the conversation.

Looking forward to getting this Challenge started, more to come…

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